The Fresh Bunch
The Fresh Bunch (formerly '2 Fat Guys Talking Flowers') is your all-access pass into the wild and wonderful world of flowers. Hosted by Michael Black, Mimi Pacheco, Ryan Black, and Joel, keeping us sounding fresh—we bring you unfiltered conversations about the good, the bad, and the ugly of the floral industry’s trends, challenges, and characters. From flower fails to petal-powered success stories, each episode blends laughs, insights, and special guests from all corners of the flower world. It’s part podcast, part therapy, and all fresh—welcome to The Fresh Bunch - a Jet Fresh Flowers podcast.
The Fresh Bunch
Ep. 175 - Trend Hunting with Juliana Bustillo of Ora the Floral Agency
The Fresh Bunch kicks off its rebrand with a fresh dose of inspiration from Juliana Bustillo, Founder and Creative Director of Ora the Floral Agency—"the first" floral-exclusive design agency built to help traditional brands and farms enter the new age.
From humble beginnings to partnering with MasterCard and being featured on Domestika, Juliana has grown Ora into a multi-person powerhouse agency that services members of all sides of the industry. But Ora is more than beautiful blooms—it’s a forward-thinking agency with a dedicated team of cool hunters forecasting trends and shaping what's next in floral design.
We talk with Juliana about creativity, scaling a team, trendspotting in the floral world, and how systems and tools (like better expense management) help her focus on what really matters: creating unforgettable experiences through flowers.
Learn more at: orafloralagency.com