The Fresh Bunch
The Fresh Bunch (formerly '2 Fat Guys Talking Flowers') is your all-access pass into the wild and wonderful world of flowers. Hosted by Michael Black, Mimi Pacheco, Ryan Black, and Joel, keeping us sounding fresh—we bring you unfiltered conversations about the good, the bad, and the ugly of the floral industry’s trends, challenges, and characters. From flower fails to petal-powered success stories, each episode blends laughs, insights, and special guests from all corners of the flower world. It’s part podcast, part therapy, and all fresh—welcome to The Fresh Bunch - a Jet Fresh Flowers podcast.
The Fresh Bunch
Ep. 16 - Growing Smiles with Carlos Oramas of The Gems Group
Not even the Mother's Day rush can stop the 2 Fat Guys on their journey to podcast greatness. In this episode, we brought in a very special guest. Carlos Oramas, CEO of the Gems Group, a lifestyle company in the business of creating demand for fresh cut flowers in everyday life, specializing in the supermarket channel. Carlos is a marketing expert who's won numerous awards and honors, including SAF's Floral Marketer of the Year in 2018. Together with his team, Carlos and the Gems Group are changing the way flowers and floral marketing are viewed and consumed. Listen in and enjoy, and stay tuned for more special guests and fun episodes.
Episode Chapters:
Intro - 0:00
Carlos' BackStory - 5:41
Marketing - 13:58
Trade Shows - 18:19
Connections - 24:38
First Customer- 27:03
Super Markets - 35: 03
Growing as a Community - 41: 30
Flower Industry- 47:41
The Next Generation - 57:46
Industry Changes - 1:01:19
Outro - 1:17:38